Privacy

Here you will be informed in detail about the processing of personal data when using our site. Personal data is all data that can be personally related to you, the user, e.g. name, address, telephone number, e-mail address or user behavior.

1. who is the data controller?

Service provider and responsible for the processing of personal data is fakelabel , Praterstraße 26, 1020 Vienna. You can reach us at the following contact details:

Email: info@fakelabel.at

2. the extent to which personal data are processed

2.1 Collection of personal data when visiting our online offer

a) Log files

In the case of mere informational use of the website of fakelabel If you do not log in to use the website, register or otherwise transmit information, we collect the data that your browser transmits to our server. These include in particular:

• IP address,
• Date and time of the request,
• Time zone difference from Greenwich Mean Time (GMT),
• the name of the requested file,
• Access status/HTTP status code,
• Volume of data transferred,
• the page from which you visit us,
• Your operating system and its interface,
• Your browser type and browser software language and version,
• a message about the successful retrieval

b) Cookies and similar technologies

In addition, we also use so-called cookies on our online offer. Cookies are small text files that are assigned to your browser and stored on your terminal device. Through them, certain information flows to the entity that sets the cookie, such as settings or data to exchange with the system. This helps us to make the online offering more user-friendly and effective overall. Legal bases are Art. 6 para. 1 p. 1 lit. a and f DS-GVO. Cookies cannot execute programs or transfer viruses to your terminal device.

You can delete cookies in your browser settings at any time or prevent them from being stored, whereby the latter may result in our offer only functioning for you to a limited extent.

2.2 Orders from fakelabel

1. a) If you want to order something in our online store, it is necessary for the conclusion of the contract that you provide the personal data that we need to process the order. The mandatory information required for the processing of the contract is marked separately, other information is voluntary. You can either enter your data only once for the order or set up a password-protected user account with us using your e-mail address, in which your data can be revocably stored for future purchases. You can deactivate or delete the data and the user account at any time via the account.

Payment via the PayPal payment method is handled by PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (“PayPal”). For information about PayPal’s privacy policy, please see PayPal’s privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-prev?locale.x=de_DE.

Legal bases for the processing of personal data in the context of order processing are Art. 6 para. 1 p. 1 lit. b and f DS-GVO. Due to commercial and tax law requirements, we are obliged to store your order, address and payment data for a period of ten years.

Since this is an automated decision-making process, you have the right to challenge the decision (in this case, the rejection of a certain payment method) and to have the decision reviewed by a person. To do so, please contact us using the contact details given in point 1. Please note that the payment method may also have been rejected due to a typing error and you should therefore check your entry again during the ordering process if necessary.

1. b) Following an order, we process your order and address data to send you a personalized e-mail in which we ask you to rate our products. By collecting reviews, we want to improve our offer and adapt it according to customer needs.

The legal basis for the processing is Art. 6 para. 1 p. 1 lit. f GDPR. If you no longer want your data to be used for this purpose, you can object to this at any time. All you need to do is click on the unsubscribe link attached to each e-mail or send a message to the contact details listed under point 1.

2.3 Communication with fakelabel

a) Contacting

If you contact us via contact form, letter, e-mail, social media or phone call, we process the data you provide for the purpose of processing your request and – only in the legally permissible cases when communicating with entrepreneurs – for advertising purposes.

2.5 Processing of data for web analysis

a) Google Analytics

Our online offering uses Google Analytics, a web analytics service provided by Google Ireland Ltd (“Google”). Google uses cookies that allow an analysis of the use of our online offer by you. The usage information generated by the cookie is usually transferred to a Google server in the USA and stored there. However, due to the activation of IP anonymization on our website, your IP address will be truncated beforehand by Google within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. On our behalf, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage.

The IP address transmitted by your browser as part of Google Analytics is not merged with other data from Google.

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.

We use Google Analytics to analyze and regularly improve the use of our website. The statistics obtained allow us to improve our offer and make it more interesting for you as a user. For the exceptional cases in which personal data is transferred to the USA, Google LLC has subjected itself to the EU-US Privacy Shield(https://www.privacyshield.gov/EU-US-Framework). The legal basis for the use of Google Analytics is Art. 6 para. 1 p. 1 lit. a and f DS-GVO.

Third-party provider information: Google Dublin, Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland, Fax: + 353 (1) 436 1001. See also the Terms of Use(https://www.google.com/analytics/terms/de.html) and the Privacy Policy Overview(https://support.google.com/analytics/answer/6004245?hl=de) for Google Analytics as well as Google’s Privacy Policy: https://policies.google.com/privacy?hl=de.

b) Use of Facebook Custom Audiences, Facebook Website Custom Audiences and Facebook Conversion Tracking

– Facebook Custom Audiences

Furthermore, our website uses the remarketing function “Custom Audiences” of Facebook Inc. { “facebook”.) This allows users of the website to be shown interest-based advertisements (“Facebook ads”) when visiting the Facebook social network or other websites that also use the method. In this way, we want to show you advertising that is of interest to you.

Due to the marketing tools used, your browser automatically establishes a direct connection with the Facebook server. We have no influence on the scope and further use of the data collected by Facebook through the use of this tool and therefore inform you according to our state of knowledge: Through the integration of Facebook Custom Audiences, Facebook receives the information that you have accessed the corresponding web page of our website or clicked on an ad of ours. If you are registered with a Facebook service, Facebook can assign the visit to your account. Even if you are not registered with Facebook or have not logged in, it is possible that Facebook will learn and store your IP address and other identifying information.

– Facebook Website Custom Audiences

On our pages, we also use the “Custom Audiences through your website” product from Facebook. For this purpose, we have integrated remarketing tags (so-called Facebook or counting pixels) on our online offer. The Facebook Pixel is a small piece of JavaScript code that provides a set of functionalities for sending application-specific events and custom data to Facebook. We use Facebook Pixel to track how visitors use our website. The Facebook pixel collects and reports to Facebook information about the user’s browser session, a hashed version of the Facebook ID, and the URL being viewed. Each Facebook user thus has a device-independent Facebook ID, which enables us to recognize users across multiple devices on the Facebook social network so that we can retarget our visitors for advertising purposes as part of Facebook ads. After 180 days, user information is deleted until the user visits our website again. No personal information is disclosed to us about individual website visitors and website customer target groups can only be targeted by us in advertisements if the customer target group has reached a critical mass in terms of numbers. This makes it impossible for us to determine individual identities of visitors.

– Facebook Conversion Tracking

We also use Facebook pixels on our website to measure the reach of advertisements. This allows us to track users’ actions after they have seen or clicked on a Facebook ad. The Facebook pixel collects and reports to Facebook information about the user’s browser session, a hashed version of the Facebook ID, and the URL being viewed. The way it works is the same as with Facebook Website Custom Audiences via Facebook Pixel, which has already been described above. Using the hashed Facebook ID, we can measure the reach and usefulness of an ad to find out if you are actually interested in our ads. This allows us to track the effectiveness of Facebook ads for statistical and market research purposes. For us, the data used has no personal reference.

Legal bases for the processing of data when using the above functions are Art. 6 para. 1 p. 1 lit. a and f DS-GVO.

Third Party Provider Information: Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, D2 Dublin, Ireland, Phone: +0016505434800, Fax: + 0016505435325. For more information about Facebook’s data processing, please see Facebook’s Data Policy: https://www.facebook.com/about/privacy.

3. what rights do i have?

You have the following rights vis-à-vis us – and vis-à-vis our partners, insofar as they are data controllers, see the points below – with regard to the personal data concerning you:

• Right to information,
• Right to receive a copy,
• Right to rectification or deletion,
• Right of completion,
• Right to restriction of processing,
• Right to object to processing,
• Right to data portability.

You also have the right to complain to a data protection supervisory authority about the processing of your personal data by us – or by our partners, see above.

If you have given your consent to the processing of your data (within the meaning of Art. 6 para. 1 p. 1 lit. a or Art. 9 para. 2 lit. a DS-GVO), you may revoke this consent at any time with effect for the future. The lawfulness of the processing carried out on the basis of the consent until revocation is not affected.

As far as we base the processing of your personal data on the balance of interests (Art. 6 para. 1 p. 1 lit. f DS-GVO), you can object to the processing. This is the case if the processing is not necessary, in particular, for the fulfillment of a contract with you, which was presented by us in each case in the description of the individual functions. When exercising such an objection, we ask you to explain the reasons why we should not process your personal data as we do. In the event of your justified objection, we will review the situation and either discontinue or adjust the data processing or show you our compelling legitimate grounds on the basis of which we will continue the processing.

Of course, you can object to the processing of your personal data for purposes of advertising or web analysis at any time without giving reasons.

As described in the relevant sections, we sometimes use external service providers to process your data. They have been carefully selected and commissioned by us, are bound by our instructions and are regularly inspected.

The personal data processed by us will generally be deleted or blocked as soon as the purpose of the storage no longer applies. In addition, storage may take place if this has been provided for by the European or national legislator in Union regulations, laws or other provisions to which we are subject as the responsible party. Data will also be blocked or deleted if a storage period prescribed by the aforementioned standards expires, unless there is a need to continue storing the data for the conclusion or fulfillment of a contract.

In the case of sweepstakes and other promotions, further processing operations may occur. In this case you will be informed about the respective action.

Thank you for reading through this explanation to the end!